西安公安局刘平简历:The rich love ostentatious

来源：百度文库编辑：九乡新闻网时间：2024/04/29 19:29:18

                                              The rich love ostentatious

With the above;

      What popular luxury sector can be said to return to basics.

     Consumers do not want to parade one's wealth by the rich, they want reliability, low-key practical and reflect the skills of the things. We heard that consumers no longer show off style. No one wants to spend money to get through attention. They want possession of the rich, over the days of benefits.

Is it?

     Affluence Collaborative and Agency Sacks A new study found that the rich (income of 50 million or more people) may want to purchase to obtain the degree of respect and concern is much larger than others. When asked to purchase their favorite brand so what need has been met, nearly a third of the rich recognition following this statement: It makes me feel a sense of accomplishment.

A full 28% of people believe that their favorite brand to make them "stand out", 20% of people say that these brands give them the respect of others.

Of course, this is just the respondents in a small part. But surprising is this: the rich and the not so rich people, how they answer the big difference.

      Revenue in the 200,000 to 499,000 U.S. dollars of such affluent people between them in order to "stand out" or to be respected and far less likely to spend above the crowd. Only 8% of the affluent consumer group that they are to get other people's respect, wealthy, compared to 20%.

     In general, wealthy people rely on their own beloved brands to meet the daily needs of a large majority had well-off family, from the "give me a sense of adventure" to "Let me feel safe in a changing world", different the foot.

This is a hand bag or a watch is a tall order.

     Agency Sacks, president of Saks (Andrew Sacks) said that because the rich have become consumers in the "separatists" who want to get different treatment, need special products and services, a very personal desire of recognition.

    Although many of them have grown up in middle-class families, relying on its own efforts to acquire wealth, they soon nurtured a strong sense of entitlement. Sachs called it "earned the right to feel."

     He said they may simply be because they have middle class values, and it did not like the old school is so rich show off their wealth, but their needs and the needs of the rich with old-school as strong, perhaps stronger, because money's value to them said to be much more important.

    Why do you think the rich what they buy so many emotional needs?

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