贾占波 奥运冠军:超有创意的12款购物袋

1.Here's a clever Wheaties bag that will either inspire you to get in shape, or inspire you to carry a bag in front of you wherever you go. 

Wheaties公司（麦片粥生产商）很聪明，这样的袋子要么会激起你改善体形的欲望，要么就是激发你不论去哪里都想带上这个袋子的欲望。 

2.These cute paper bags were designed for the Greenpeace campaign “Give me your hand” in support to the animals. Going for a walk with one of these bags will show the world you are giving a hand to support one of the animals represented.

这个袋子是为由绿色和平组织发起的“伸出援手”活动而设计的。这一活动的目的旨在保护动物。带个着这样的袋子上路吧，告诉世界你也愿意为保护动物伸出你的手。      

3.This shopping bag shows a 10 pound dumbbell (printed on both sides). They're given away to customers when purchasing fitness accessories or nutritional supplements at the Fitness Company fitness centers. 

此购物带在两面都印上了10磅重哑铃。顾客购买了Fitness公司的健身器材或营养保健品后便可得到这样一个袋子。

4.This bag was designed by Leo Burnett with a brass knuckle printed on the handle to give a more masculine impression. 

这个购物袋的设计师是Leo Burnett, 金属的手柄给人以更为阳刚的印象。

5.Shumensko Beer : The visual of carrying a crate of beer in one hand works well at multiple levels; it's nostalgic, entertaining and very effective.

Shumensko啤酒：拿着一板啤酒的视觉效果在传播上达到了很好的目的：怀旧性，娱乐性和高效性。       

6.Magic I Bag: The illusion of a levitating bag (transparent fishing lines replaced the handles) is a great promotional piece for the magic boutique, that catches attention and turns heads.   

Magic I （魔术用品店）手提袋：这个袋子制造出袋子悬空的特效（袋子面上的手提绳是印上去的，真正的绳子是透明的钓鱼线）。作为魔术用品店的购物袋，它的确带来不少回头率。

7.A shopping bag idea and design for Hurriyetoto.com, a major automobile sales web site of Turkey. 

这个袋子是为土耳其一汽车销售网站Hurriyetoto.com设计的。

8.This work comes from an agency in Paris. The challenge was to increase visibility of the VW brand during The Paris Motor Show. They wanted to draw as much traffic as possible to the VW tent during the highly competitive event. 

这是一家巴黎公司为大众汽车设计的手提袋，目的是为了增加大众汽车的在巴黎车展上的品牌曝光度，以吸引更多的人到大众的展区。

9.In the Philippines, the electric company Meralco wanted to educate people about how to conserve energy and lower the cost of their bills. The bags utilize the power cord of the appliances pictured into the design of the bag. It's a clever way to not only draw attention to the bag, but to the cause as well. 

菲律宾的家用电器公司Meralco想告诉人们如何节省能源，降低开支。设计把电器的电源线和袋子结合起来，这一聪明的设计不仅让袋子本身，也让袋子上的产品得到人们的注意。

10.How cheeky is this shopping bag? The Tom of Finland bag makes you look like you are reaching for your very well-endowed package when you put/grab stuff from the bag. The bag is a new marketing gimmick by ad agency Ogilvy, France, for the Tom of Finland perfume. 

这个购物袋可真下流！不论你是放东西还是拿东西，给人的感觉却是你伸到裤子里面捣鼓你裤子下面的那个东西。而且，你的东西级别可不低呀！这是广告公司Ogilvy为宣传芬兰的Tom香水所想的高招。

11.Cool shopping bag designed to look like Lipton Clear Green tea bag. To promote their new green tea, they took a traditional custom shopping bag - a pretty basic product - and turned it into something that has people doing double-takes when they see them on the street! 

当你在街上见到有着拿着这样一个购物袋的时候，乍一看你是否会以为这是一大包立顿袋茶呢？这就是此购物袋如此设计的目的——为了促销立顿新绿茶。

12.A Hungarian bank's bags showing how green they are by using recycled paper for their bags.   

一家匈牙利银行的购物袋。袋子由再生纸制成，向人们展示该银行的环保理念。